Penn State Athletics Signs Deal with New Food and Beverage Provider for Beaver Stadium, Other Venues

2024-07-23
Penn State Athletics Signs Deal with New Food and Beverage Provider for Beaver Stadium, Other Venues

Transforming the Game Day Experience: Penn State's Landmark Partnership with OVG Hospitality

Penn State Athletics has embarked on a groundbreaking partnership with OVG Hospitality, a leading third-party food and beverage provider, to elevate the game day experience for Nittany Lion fans across multiple campus venues. This landmark deal promises to redefine the culinary offerings and overall fan experience at some of the university's most iconic sports facilities.

Elevating the Gameday Culinary Experience for Nittany Lion Fans

Enhancing Premium Offerings and Expanding Concession Locations

Under the new partnership, OVG Hospitality will work to enhance the premium experience in suites and clubs, expanding concession locations, and increasing food and beverage personnel to streamline ordering and payment processes. This strategic approach aims to reduce wait times and provide fans with a more seamless and enjoyable game day experience. Additionally, the introduction of new menu selections and market concepts throughout the year will offer Nittany Lion supporters a diverse and dynamic culinary lineup.

Leveraging Local and Regional Partnerships for Authentic Flavors

OVG Hospitality's commitment to providing fans with high-quality dining options extends beyond the confines of the venues. The company plans to collaborate with local, regional, and national partners to curate menu items that reflect the unique cultural identity of the Penn State community. This focus on authenticity and community integration will further enhance the game day experience, allowing fans to savor the flavors that capture the essence of Nittany Lion pride.

Sustainability and Environmental Stewardship

As part of the partnership, Penn State will become the first university member of the Green Operations & Advanced Leadership (GOAL) network, a collaborative effort focused on elevating sustainability practices in large-scale venues. GOAL will work closely with Penn State's sustainability team to quantify the university's carbon footprint, identify opportunities for waste reduction and energy efficiency, and align the athletic facilities' operational efforts with the institution's broader sustainability goals. This commitment to environmental stewardship will be reflected in OVG Hospitality's sustainability measures, such as food waste reduction and the avoidance of single-use plastics.

Transforming the Beaver Stadium Experience

The partnership's impact will be most evident at Beaver Stadium, the crown jewel of Penn State's athletic facilities. Fans can expect to see new food and beverage markets, expanded menu selections, and improved premium guest services during the upcoming football season. This transformation aligns with the university's ongoing 0 million renovation of the iconic stadium, which includes upgraded concessions and a 70% increase in concession points of sale.

Elevating the Student-Athlete Experience

The partnership with OVG Hospitality extends beyond the fan experience, as the company will also manage the "performance dining" at the Greenberg Indoor Sports Complex. This facility, currently undergoing a million renovation, will feature an athletic training table and a wellness and training center for all 31 of Penn State's varsity teams. The menus at the training table will be designed by the athletic department's nutrition staff, ensuring that student-athletes receive the optimal fuel to support their athletic pursuits.

A Transformative Partnership for Penn State Athletics

The collaboration between Penn State Athletics and OVG Hospitality represents a significant milestone in the university's efforts to enhance the overall game day experience for its passionate fan base. By leveraging OVG's expertise in hospitality management and its commitment to sustainability, Penn State is poised to redefine the standard for collegiate sports venues, offering Nittany Lion supporters a truly unparalleled culinary and experiential journey.

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